19 June 2013
Soul Trader the workshop with Rasheed Ogunlaru
Back in October last year I reviewed Rasheed Ogunlaru's book Soul Trader - Putting the heart back into your business.
He has now developed these ideas into a workshop held in the Business & IP Centre, sensibly called Soul trader: Your life, your business.
Rasheed kindly invited me along to see how it can help you build a business in balance with your life, and in tune with your heart.
In the workshop we covered his eight 'C's for succesful business:
Identify your mission, talent, values and brand to develop a clear strategy to propel your business growth.
Look at your business through customers’ eyes to win custom, profit and loyalty.
Gain inspiration to give you the same determination as a winning athlete.
Building your network so you can create beneficial collaborations and partnerships.
Learn how to connect, create and convert leads to sales in person and online.
Know when to work, rest and be at your best so you can achieve a life balance.
Connect from the heart to be transformational not transactional.
Once again Rasheed used his unique combination of the heart and head to help the workshop attendees develop a vision of their business and life, as well as the practical steps they would need to take to acheive them.
I highly recommend this workshop for anyone about to embark on a business venture, or for those who are established but have lost sight of their business purpose.